We recently sat down with Nick Choat, author of Online or Flatline.  In episode 2 of WickedlySmart Conversations, Nick describes his journey navigating the digital marketing waters around making a brick & mortar franchise successful. With Nick we dig into the black art of search engine optimization and trying to separate reality from myth.

Show notes:

Nick Choat: https://nickchoat.com

Google Search Engine Guide: https://support.google.com/webmasters/answer/7451184?hl=en

Moz Whiteboard Friday’s: https://moz.com/blog/category/whiteboard-friday

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